There are many things I need help with, but until today, I didn’t consider that shaving might be one of them. London based high end grooming shop Geo F Trumper clearly disagree and now run classes in how to shave properly.
The company say that customer demand led them to create classes run by a professional barber who show clients the best way to shave for their own skin type. I’m not sure whether that’s true, but it certainly seems a great way to get people enthusiastic about what is a chore for most. And more importantly, it’s a great way to get them interested in obtaining the best tools for the job – which Geo F Trumper happen to sell!
Might this be something that works in your market? Are there classes you could run which would help?
Customers get the best from your product?, and might they be more inclined to spend more money with you if they had renewed enthusiasm for, and satisfaction from, what you sell as a result?