The Strip Walker

Want to keep fit and make money at the same time? Here’s an opportunity for you, and contrary to the title, you won’t have to take your clothes off to do it.

StripWalker is the name of a business started by Dan Strong in Las Vegas. For three hours each day, Strong walks up and down the Las Vegas strip, wearing T shirts promoting the products and services of his advertisers, while tweeting and texting about his experiences.  Over 17,000 people per hour,  are out walking on the strip on average, with over 40,000 at peak times, so that’s a big audience. When fully booked, the business generates over $5,000 a month in advertising fees.

This is obviously an updated version of the sandwich board or A board with tweeting and texting bringing a modern twist. Google StripWalker and you’ll see that the idea has generated plenty of publicity. Could you copy the idea in London and other major cities with busy thoroughfares? Well it wouldn’t cost much to give it a try and find out!

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